Bringing Baselworld To You
One of our biggest events of the year, the Watch Fair brings together the top Swiss watch brands under one roof to showcase expanded collections of their most sought after timepieces. Now is the time to get the watch that you have always wanted! Take advantage of the opportunity to trade in your current watch to attain the watch of your dreams. With expanded collections and special event pricing for these two days only, it’s the best time of year to buy a watch!
Be the first to shop the latest designs and limited edition pieces from the top Swiss watch brands! You’d have to travel around the country to see the enhanced collections displayed at our Watch Fair.
Take advantage of special event pricing for these two days only. Enjoy up to twelve months interest free financing on qualifying purchases. Leave your money in the bank and use ours!
TRADE-IN & TRADE-UP
Freshen up your collection by trading in your old watch towards the watch of your dreams! We’ll give you the best value for your watch—out with the old and in with the new.
MEET BRAND REPRESENTATIVES
The Watch Fair is the ultimate meet-and-greet opportunity for luxury watch enthusiasts, collectors, and admirers of all levels. Meet brand representatives and get inside information about your favorite watch brand!
Watchmakers need a well-developed sense of touch and keen eyesight to manipulate a myriad of tiny components with jewel-like precision. The Watchmaker’s Challenge features challenging tasks where you will put your steady hands to the test!